Internet Marketing Course
You might be questioning why a mailing list is so important it is referred to as a gold mine. That's a logical question. Most people don't understand how effective a tool a mailing list has the possibility of being. Let me explain.
The first reason a mailing list is important is this: most people don't buy something during their initial visit to a website. Research has shown that the average internet customer makes an average of seven visits to the same site before actually buying something. In seven visits it isn't hard to lose a customer to competitors unless you give them a reason to return. That's where the mailing list enters the picture. If you can get visitors to sign up for your mailing list or newsletter, you have a way to lure them back to your site.
Internet Marketing Course
Internet Marketing Ebook
Other tools tell you how many people have visited a site. You may decide a certain niche is in high demand. You don't see many websites devoted to it. Checking how many people actually visit those existing sites will let you know whether there are so few because there isn't enough of a market-or it will verify that there is indeed a market waiting for you.
Internet Marketing Ebook
